Play - Don't Stop the Music

Play's Don't Stop The Music is a marked improvement over the formulizing of 2003's Replay, which awkwardly layered adult themes over the Swedish combo's inherent fluff factor. Only a couple of years removed from their bright and cheery kid-pop debut, contemporary R&B-styled romps like "Hot" just sounded ridiculous. This time around, Play's people have gotten it right, or at least found an ingenious cross-branding opportunity. Don't Stop's first single is "everGirl," the theme song to Nickelodeon's new tweener brand of the same name. Read More